Wednesday, September 7, 2011

Nonprofit PR Internship, Unpaid

Department: Marketing/Development
Supervisory responsibilities: None
Reports to: Marketing Manager

Primary Purpose: Under the direction of the Marketing Manager and the VP of Marketing and Development, the Marketing and PR Intern assists the Marketing Department with day-today activities. He/she will help Generate a greater awareness of the Regional Food Bank throughout our service area; assist with special projects, special events, food drives and cause marketing campaigns.

Principal Duties and Responsibilities

Assist with media lists and media contact databases
Compose and distribute press releases to media outlets (includes taking photographs as needed)
Assist with newspaper clippings, including organizing, summarizing, evaluating and developing reports
Assist in administrative duties associated with PR/Marketing activities
Proactively seek out stories from the field (agencies, Food Bank programs, etc.), perform interviews and write articles for the Food Bank blog.
Maintain Style Guide, promoting standardized communications
Assist with pitching media
Assist with Special Events, including, but not limited to:
Hunger Action Month (Sept)
Students Against Hunger food drive (Oct/Nov)
Chefs̢۪ Feast (Apr)
Feeding Hope and Letter Carriers̢۪ Food Drive (May/June)
Participate with other members of the Marketing team in decision-making on cause-related marketing, corporate relationship development and marketing strategies and promotions; and participate in activities that further the goals and objectives of the department and the mission of the Regional Food Bank of Oklahoma
Assist with social networking (Facebook, Twitter, Flickr, etc.)
Assist with video editing
Other duties and special projects as assigned
Desired Personal Characteristics and Professional Requirements

Communications, Public Relations or Marketing experience a plus
Excellent writing and oral communication skills; the ability to understand and translate information for intended audiences with clarity, crispness, and elegance
Ability to work on multiple projects with minimal supervision and attention to detail
Computer skills (Microsoft Office and Publisher programs) as well as ability to navigate the Internet
Integrity, enthusiasm, perspective, flexibility, and a strong work ethic
A desire to be a part of an innovative, entrepreneurial organization with the ability to prioritize, move quickly, and maintain strong follow-through in a dynamic environment
A deep appreciation for, and an ability to articulate, the mission of the Regional Food Bank of Oklahoma
Excellent interpersonal skills with a demonstrated ability to work well with people at all levels, and a strong commitment to teamwork
Ability to speak Spanish a plus
Angie Gaines
Marketing Manager
Regional Food Bank of Oklahoma
(405) 688-6447 Fax
3355 S Purdue
Oklahoma City, OK 73137

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